Cultivated with Care
Deeply rooted in Sonoma County, Frei Brothers blends time-honored tradition with modern stewardship. From vineyard to bottle, we prioritize site selection, sustainable practices, and respect for the region to craft wines that honor the land and legacy behind them.
Growing with Intent
Sonoma’s soils and coastal climate shape everything we do. We partner with local growers to match grape to site and let each vineyard speak—resulting in balanced, authentic wines that capture the heart of Sonoma. Rooted here for more than 125 years, we’ve practiced sustainable farming for over 30 years to protect the land and community that sustain us.
The Frei Legacy
Founded in 1890 by Swiss immigrant Andrew Frei, Frei Brothers evolved through generations and joined the Gallo family in the 1970s. Today, long-standing partnerships with multi-generation Sonoma growers, careful site selection, and 30+ years of sustainable farming deliver fruit that reflects its place and vintage, shaping award-winning wines for the next generation.